What is Google Analytics?

Google Analytics is a ‘freemium’ service, offered by google for the measurement of website usage. It helps to track the traffic and reports of the website. Google Analytics was launched by google after they acquired the “Urchin Software Corporation”. (”Urchin Software Corporation” developed a software named ‘Urchin’ ; a web statistics analysis program software to measure, collect, and analyze web data) . Google introduced ‘Google Analytics’ in the year 2005; as the new version of ‘Urchin’ software. They integrated ‘AdWords’ to the new ‘Google Analytics’. Google offers two more additional versions in ‘Google Analytics’. They are ‘Google Analytics 360’ for enterprise users and ‘Google Analytics for Mobile Apps’ for iOS and Android Apps.

How to connect blogger account with Google Analytics?

Type URL - “www.google.com/analytics”
Sign Up for an Account with your Gmail id.

Give all relevant details in the text fields. (e.g.: Account Name: your name, Website Name: blogger, Website URL: http://yourblogname.blogspot.com/, Industry category: Other, Time Zone: your / website country time zone.)

Click on the button “Get Tracking ID”
You will Get a popup box; asking to accept “Google Analytics Terms of Service”

Select the service Agreement for your/website country from the ‘jump box’ and Click on “I Accept “button.
You will be directed to a page; where you can see ‘Tracking ID’ and ‘website tracking’ code.

Google Analytics 'Tracking ID' and 'Website Tracking' code

Now go to the blogger; on the left side menu, Click on Settings -> Other
You can see the Google Analytics section.

Blogger->Settings->Other - Google Analytics Property ID

Give the Google Analytics ‘Web Property ID’ or Tracking ID (looks like UA-xxxxxxxx-x) in the text box provided for it.
Click on the “Save Settings” Button. Now Blogger is connected with ‘Google Analytics’. It may take up to 24 hours, for the ‘website data’ to show up in your ‘Google Analytics’ account.

You can copy the “website tracking” code from ‘Google Analytics’ and come to ‘blogger’. Click on the Menu; ‘Theme’->‘Edit HTML’. In the html page code, find the <head> </head> section and paste the ‘Google Analytics’ code into it. Save Theme. This way also can connect the blogger or website to Google Analytics.